Binom
Sending AlterCPA TOP conversions to Binom is standard S2S postback integration. Use Binom’s click id macro in the deep link so the click id travels from Binom into AlterCPA TOP — then we pass it back with each postback.
The key idea
Binom traffic link → injects {clickid} → AlterCPA TOP deep link stores it as {click}
AlterCPA TOP fires postback → passes {click} back to Binom's conversion endpoint
Binom matches {click} to the original click record → conversion attributed ✓Binom’s click id macro is {clickid}. Verify the macro name in your Binom
panel — check Campaigns → Edit → Conversion tracking or the S2S postback
documentation for your Binom version (Binom v1, Binom 2, Binom Public have
slight differences in macro names).
Step 1 — set up the deep link in Binom
In your Binom campaign, set the landing or offer URL to the AlterCPA TOP deep
link with Binom’s click id macro in the {click} position:
t.me/YourBot?start=CAMPAIGNCODE-{clickid}Replace CAMPAIGNCODE with your campaign code from AlterCPA TOP. Binom
will replace {clickid} with the actual click id at redirect time.
Step 2 — configure the postback URLs in AlterCPA TOP
In your campaign’s Postbacks section (or in Profile → Global postbacks), set the five templates pointing at Binom’s postback endpoint.
Replace your-binom.com with your Binom domain:
wait: https://your-binom.com/postback?clickid={click}&goal=wait
hold: https://your-binom.com/postback?clickid={click}&goal=hold
approve: https://your-binom.com/postback?clickid={click}&goal=approve
cancel: https://your-binom.com/postback?clickid={click}&goal=cancel
trash: https://your-binom.com/postback?clickid={click}&goal=trashThe exact path and parameter names vary by Binom version. Common alternatives:
- Binom v1:
/click?cnv_id={click}- Binom 2 / Binom Public:
/postback?clickid={click}Check Campaigns → Edit → S2S postback URL in your Binom panel for the correct URL template.
Status / goal mapping — choose the values that make sense for your Binom campaign setup:
| AlterCPA TOP event | Suggested mapping |
|---|---|
| wait | Any “lead” / “start” goal, or omit |
| hold | Same as wait, or omit |
| approve | Main conversion goal (sale / approve) |
| cancel | Rejection / cancel goal |
| trash | Rejection / trash goal |
Step 3 — verify in Binom
After a test click, check Binom → Reports → Conversions (or equivalent) to confirm the conversion was recorded. If nothing arrives:
- Open Binom’s click log for the test click and confirm the
{clickid}was non-empty (the deep link must have been visited via Binom’s redirect, not directly). - Confirm the postback URL is publicly accessible from our servers.
- Check Binom’s postback log for errors (some versions expose this in Reports → Postbacks).
→ How tracking works — full macro reference and delivery rules.